I am not a Puffy fan and I am not posting this beacause i like the song. But hey, this is really a proof that in the society we live in today we dont really need marketing people / pr people or big budgets to reach out to the whole world.
Even if you like it or not, this is really a great example of individuals now taking power from the big machines and putting it in their own hands. Look its nothing new, the whole indie scene have been doing this for ages. But look at Diddy, he used to spend milions and milions of dollars on Hype Williams and street kids, ad campaigns etc..…but now; it’s free and it takes 4 minutes to make. That’s pretty amazing. Maybe it IS the economy. Poor guy is going commercial now.

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